Entrophy
Now in private beta
Entrophy v0.1 · Now in private beta

Run your own AI company.

You're the CEO. Your chief of staff runs the team. Engineers ship code. Designers iterate. Marketers research. They debate, document, and ship — 24/7. You stay in vision.

Try the demo
entrophy.app/threads/home
47shipped today 3streams active 156docs synced 23decisions today 0drift Always on
Maya drafting tomorrow's roadmap call 88%
Alex shipping threaded comments 73%
Kai Friends grid · Frame 3 of 4 52%
Sam scanning 12 competitors 36%
Live activity streaming · 412 events today
2sAlex pushed 73f3a4 to main
7sMaya proposed: "Lock comment depth at 3"
14sKai exported Frame 3 of 4 · Friends grid
28sSam added 5 competitors to scan
42sAlex merged feat/auth-flow → main · 2 docs auto-synced
1mMaya rejected: "add marketplace" — Vision conflict
2mKai shipped Profile redesign · 4 docs propagated
3mSam drafted onboarding copy v3
2sAlex pushed 73f3a4 to main
7sMaya proposed: "Lock comment depth at 3"
Welcome. What are you building?
First 90 seconds

Just talk. Your idea systematizes itself into a whole spec stack.

Vision at the root. PRDs branching from Vision. Data models, design specs, copy, metrics — every doc that defines your idea, all connected, all auto-drafted in parallel. One conversation in. A complete spec system out.

MayaWelcome. What are you building?
LisaA closet app for outfits.
MayaGot it. Who's this for?
LisaJust me at first.
MayaJust you, or could small teams adopt later?
LisaSolo for now.
Vision drafting · auto-saved
Mission Help people remember and re-wear what they already own.
Users Solo founders with a full closet who feel they "have nothing to wear."
Outcomes Recall outfits in <30s · >40% of clothes worn monthly
Principles Privacy by default · No social pressure
Non-goals Marketplace, social network, stylist AI
And while you talked — Your AI lead fleshed out 7 docs across the Outfits feature.
drafting in parallel
PRD
Outfit Reminders
Daily nudge cadence (configurable). Save / dismiss state per item. Reset weekly.
ERD
Wardrobe data model
Item, Outfit, Wear, Tag with relational keys. Local-first store.
User Flow
Daily reminder
06:30 push → outfit suggestion → tap into closet → 1-tap log "worn today."
UI Spec
Outfit card
3-item image grid. Save / dismiss buttons. "Last worn" badge. Long-press to edit.
Copy
Onboarding
"Your closet, remembered." · Day 1: "Snap your first 5 items." · Day 7: "Outfits ready."
Metrics
Activation
D1: 5+ items captured · W1: outfit recall rate · Monthly: % of clothes worn.
Auto-scaling team

Your AI lead picks the team. The team picks the tasks.

Your chief of staff scans the project, hires the agents you need, and points them at your Kanban. They pull tasks, ship features, and never stop. You stay in vision.

Active now Maya · Alex · Kai working in parallel
Joining now Sam hired — GTM tasks crossed 5 in backlog
Backlog 8
Add reactions to messages
EngP1
Profile cover photos
DesignP1
Story expiration TTL
EngP2
Mute & snooze conversations
EngP2
Onboarding tutorial v2
DesignCopy
Analytics dashboard
EngGTM
Push notification A/B copy
GTM
Friend recommendation algorithm
EngResearch
In progress 3
Threaded comments — schema
Alex 73%
Friends grid v2 — Frame 3 of 4
Kai 52%
Tomorrow's roadmap call · prep
Maya 88%
Done · today 12
DM notifications shipped
Alex2h ago ✓
Profile redesign merged
Kai3h ago ✓
Search filters live
Alex4h ago ✓
Onboarding copy v3
Sam5h ago ✓
Comment depth limit · spec
Maya6h ago ✓
Dark mode tokens locked
Kai8h ago ✓
47tasks shipped this week
8specs locked
23design iterations
24/7queue runs
Stay focused

Your Vision is the root. Everything else branches from it.

Specs, features, decisions, designs — all traceable back to one source of truth. When a decision drifts from Vision, your AI lead catches it before it ships. Even if it's yours.

Vision
Mission Help people remember and re-wear what they already own.
Outcomes Recall outfits in <30s · >40% of clothes worn monthly
Principles Privacy by default · No social pressure
Non-goals Marketplace, social network, stylist AI
conflict detected
"Add a marketplace for users to sell clothes."
Maya found a tension with Vision.
Before saving this decision —
Vision §Non-goals "Marketplace, social network, stylist AI"
Knowledge graph

Every doc connected. Every change propagates.

Vision, PRDs, data models, design specs — interlocked in a live dependency graph. Edit one, and the system traces every doc that touches it, then rewrites them in order. Drift is impossible.

Lisa: "Pivot to short-form video."
Vision vision.md +0ms
Mission:a place for sharing photos short-form video
Format:image posts video clips, max 60s
PRD comments.md +220ms
Reactions on:image posts video clips
Reply latency:2s 100ms (live commenting)
PRD profile.md +240ms
Feed grid:3-col photo grid full-bleed video tiles
ERD posts.sql +580ms
image_url text video_url text
+ duration_ms int, thumbnail_url text
UI feed.tsx +620ms
<ImageGrid /> <VideoGrid autoplay />
Copy onboarding.md +640ms
"Share your photos" "Record your first clip"
UI profile.tsx +660ms
<PhotoTile /> <VideoTile loop muted />
Metrics dashboard.json +700ms
photo_uploads video_views, avg_watch_time, completion_rate
Test feed.test.ts +720ms
expect(image.alt).toEqual(...) expect(video.duration).toBeLessThan(60)
9 docs realigned · 1.2s end-to-end
500+docs in your graph
0manual updates
1.2send-to-end propagation
100%coherent across docs
Cross-doc propagation

You say it once. Every doc updates.

Other tools generate. Corner propagates. One conversation — and every spec, every plan, every metric realigns. Across docs. Across features. Coherently. In seconds.

  • One decision rewrites every affected doc — automatically
  • Per-doc revert if you change your mind
  • In Notion, this would be a week of doc-chasing
Should profile comments be threaded?
Live · 4 voices
Maya Looked at the data — 76% of beta users prefer threaded. Flat conversations die after 2 replies, especially Gen Z. 2h ago
Lisa What does threaded cost us? 1h ago
Alex +3 days. Schema change for parent_id, plus the indent + collapse UI. 1h ago
Lisa Worth it. Let's ship threaded. just now
Your AI lead is updating 4 docs across the team
4 docs updated auto-saved
Comment Spec
Threading enabled · max depth 3
updated
Design Spec
Indent + connector lines · collapse after 2
updated
Engineering Plan
parent_id schema · +3 days
updated
Roadmap
Notifications shifted −2 days
updated
Spectator mode

Watch your team think.

When agents disagree, they hold a meeting. Plain-English captions. Importance chips. Decisions logged. Step in — or stay out and read the summary.

Deciding how teams share and view the map
● Mid importance UX Design 4m elapsed
Just watching
Kai I'd argue for a side-panel — the map is the primary surface, not a sub-view.
Sam Side-panel hurts mobile. We have 60% mobile users.
Kai Fair. What about a bottom sheet that snaps to a side-panel on desktop?
Maya Lisa, your call — bottom sheet + adaptive, or full overlay?
Type a thought… Proceed →
Parallel agents

Step away. Come back to shipped features.

Agents work in parallel in your local repo — real code, real commits, real dev server. Step into a meeting, take a walk, focus on something else. The team keeps shipping while you're away from the keyboard.

Welcome back, Lisa.
Here's what shipped while you were away.
9done
3in progress
2need you
9:42am Alex started auth flow
11:18am Kai 3 commits on calendar UI
1:04pm Sam drafted onboarding copy
2:51pm Alex auth merged · dev server restarted ✓
4:33pm Kai calendar shipped to staging ✓
Open dev server → 2 Tier-3 decisions waiting on you · billing + plan amendment
Pricing

One subscription. A whole team.

The cost of a software tool. The output of a full company. Cancel anytime.

Free
$0/mo
  • Try the full team
  • 10 agent-hours / month
  • 1 project
Team
$99/mo
  • For shipping teams
  • 300 agent-hours / month
  • Unlimited projects
  • Multi-seat collaboration

Annual = 20% off · Enterprise plans available

Your thinking stays yours.

Entrophy runs in your own keystore. Nothing trains a model on your data. Nothing leaks across teams. Read the architecture brief for the full story.